Business plan

Your business plan is first and foremost a management tool to help you to make the right decisions.The business plan should give you and other people a realistic picture of what you are going to do and will be an important governing document during your start-up phase.


Why create a business plan?

When you have worked on your business model and have an overview of how you will run your business, it can be useful to formalise this in a business plan. The business plan will improve your chances of a successful start-up, and provide a clearer understanding of the actual risks you are taking on.

A business plan is a useful tool when presenting the  project to banks, business partners, public authorities, etc. Investors want a clear presentation of the projects they are considering investing in.

A business plan should describe the strategy the business has for achieving a successful establishment and gaining a competitive advantage. A conscious approach to sustainability can be an important tool for success. Explain in the plan how your business will integrate sustainability.

When should the business plan be drawn up?

You should prepare your business plan when you have established the most important decision points in your business model. A business plan will make it easier to see links between what you will sell, the market and the resources that you will need in order to start your business. It will give you a good overview and provide a basis for use in decision-making before you make investments and sign agreements. It is important that you are in control of the work relating to the business to seek advice and guidance along the way.

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